Amarok is the only pick-up in South Africa that can carry a one-ton load. To show off its ability, we created a coupon that only Amarok owners can redeem.
It was no ordinary coupon, but a ONE TON coupon.
AWARDS:
- Loeries Awards Bronze – Outdoor
- Loeries Awards Finalist – PR
- Loeries Awards Finalist – Media Innovation
- Creative Circle Ad of the Year 2nd Place – Best of Outdoor
- Creative Circle Ad of the Month 2nd Place – Outdoor
